Podcast Influencer Marketing: Intimate Connections with Listeners
Podcasts are an incredibly intimate medium for connecting with an audience. Partner with the world’s most popular podcasts & deliver the right mix of host endorsements to drive brand value across the marketing funnel of awareness, consideration, and conversion.
Host-Read Podcasts
Host-read podcast ads are delivered by the host and create a personal and trustworthy connection with their audience. Leverage the intimate connection of podcast hosts and listeners to make things happen.
50%
of podcast advertising is performance based39.7
average age of podcast listeners in the U.S.43%
of listeners say ads prompt purchases
Programmatic Podcasts
Buy podcast ads in bulk with programmatic buying. Target specific audiences and optimize your media buy in real time with dynamically inserted pre-recorded ads.
56%
of listeners consume 4+ episodes per week39%
of AGES 35-54 have listened to a PODCAST THIS WEEK 63%
of Americans have listened to a podcast